Tuesdays with Muerte

Regarding positive and negative reinforcement, VitalSmarts's  Change Anything  research reveals that people fear losing their stuff more than they desire to acquire something that they could have. So here's how to apply the research on road trips: before leaving on a road trip , give each child a $10 roll of quarters. Tell them they spend it on anything he wants when you arrive — but that every time they ask “Are we there yet?” or pester a sibling, you will take a quarter. I wish I’d made this one up, but I didn’t. I read it somewhere. Wonderfully devious. (P.S. You get to spend the quarters on anything you want, too. Or save them for the same tactic on the way home.) Source: http://www.getrichslowly.org/blog/

Scarey commercial [long cut] ... don't worry--happy ending!

According to Oxford Dictionary, it is correctly pronounced both ways: via |ˈvīə; ˈvēə| preposition traveling through (a place) en route to a destination : they came to Europe via Turkey. • by way of; through : they can see the artists' works via a camera hookup. • by means of : a file sent via electronic mail. ORIGIN late 18th cent.: from Latin, ablative of via ‘way, road.’ From what I've gathered from web forums, those who speak International English say, "vIa" while American English speakers typically say, "vEa." How you pronounce it (and under what circumstances)? Image source